MBC GROUP today announced the introduction of The Fananees (NFT) Genesis Collectibles, bringing its most popular characters to a wider community of NFT fans, specialists, and collectors in the Middle East and North Africa (MENA).
MBC GROUP’s iconic 7 (seven) cartoon characters are featured in these digital collectibles, which have over 200 different traits and differing levels of rarity. The NFT community, market growth, and utility are all served by this forward-thinking endeavor, which also provides brands, tech, and consumers with convergent solutions and significant investment prospects.
Commenting on The Fananees (NFT) Genesis Collectibles, Fadel Zahreddine, Group Director of Emerging Media at MBC GROUP said:
“Fananees is one of the most successful and well-known characters in the Arab world, and in this era of constant innovation, we want to be at the forefront of emerging opportunities in NFT, Blockchain, and Metaverse… To that end, we are committed to driving innovation, and our beloved Fananees characters will be released as NFTs, as a first step. I’m optimistic that this initial step into the NFT age will pave the way for MBC to expand its presence in the realm of digital IPs.”
On the first day of Ramadan, April 2, 2022, a total of 9,999 unique NFTs will be revealed. In the coming years, future collections of digital collectibles will be available around the same Ramadan time.
Fananees NFTs are the Middle East and North Africa’s first and only unique NFT collection, showcasing the region’s rich cultural legacy through captivating, premium content and cutting-edge blockchain technology. Their pictures were created by a reputable design firm that has worked with Paramount and Nickelodeon, among others and is responsible for some of the industry’s most popular cartoons.
NFTs from Fananees will be integrated into existing games, allowing users to link their NFTs to their game accounts and alter their game avatar to the image of their NFT. Fananees NFT holders will earn 1% of all revenue from NFT sales (both main and secondary); they will also receive a variety of offline and online perks, such as early access to events and streaming services, among other things.
The MENA region’s first non-fungible token (NFT) premium content–tech disruptive media project is the result of a collaboration between MBC GROUP, a top-10 global media company with over 300,000,000 unique viewers, media premium content producer, and digital (IP) owner; ANCORE Strategy, leading technology and go-to-market advisory firm; and AFTERMEDIA, a commercial and business development company that helps client-partners develop and imitate.