After launching its first NFT-connected bottle and the Cafe 11 social club in collaboration with Friends with Benefits DAO as exciting Maison Hennessy Web3 projects last year, the brand now introduces H3NSY with a new brand mark, website, and Twitter handle devoted to its Web3 endeavours and cutting-edge methods.
The leading cognac manufacturer in the world, Hennessy, has unveiled its newest Web3 initiative. The H3NSY eco-system, which includes a new brand logo, website, and Twitter handle, furthers the company’s dedication to Web3 initiatives.
The launch of Hennessy’s first NFT-connected bottle, H8, which saw the bottles sold via Blockbar for $250,000 each, another Blockbar drop with Paradis Gold, as well as the introduction of a social NFT club for culture, Cafe 11, in partnership with DAO Friends with Benefits, are just a few of the exciting Web3 projects Hennessy has unveiled over the past year (FWB).
Access to Hennessy cultural events is provided to NFT holders through Cafe 11, with the first event taking place in Miami last December and additional programming updates to be announced soon. These initiatives have made Hennessy a powerful player in the Web3 market and a catalyst for industry innovation.
With the introduction of H3NSY, the 250-year-old cognac company is moving closer to establishing itself in the blockchain community. This move will allow for more focused attention and communication around its initiatives and a central location for its community to learn about and participate in them.
Laurent Boillot, CEO of Hennessy, explains, “Web3 extends past NFTs into traceability and other practices that will improve the future of our business. The introduction of H3NSY now allows us to put dedicated focus and communication around these endeavors and gives our community a place to connect with this new part of our business.”
