Alkimi, a decentralized programmatic ad buying exchange that runs on Hypergraph blockchain, has announced the opening of their staking pool. This will be carried out on Lattice Exchange. The staking will commence on the 24th of November 2021 and go on for a period of 30 days till the 24th of December 2021. A total of 30 million $ADS tokens will be available for staking. This is the first launch of a smart contract from Alkimi and it marks a major milestone in their step towards moving to the internet with better quality ads that reward users from browsing these ads.
The CEO and co-founder of Alkimi, Benjamin Putley, said this during the launch of the staking pool:
“Launch of this staking pool marks a major milestone in Alkimi. This staking pool will help us pay publishers not to show ads. We are working in close collaboration with some of the largest ad publishers and we are optimistic that from next year we will see fewer but better ads. This pool will also enable us to reward users on the internet for browsing and using the internet. Ads broke the internet, we are one step closer to fixing this.”
The COO of Lattice Exchange, Mathias Goldmann, had this to say about the Pool:
“Alkimi is at the forefront of a shift in digital ad buying and the way ads will be presented in the future. They are doing this while leveraging on Defi, use of NFTs, and Constellation Hypergraph. We expect that this will lead to better quality ads and a more pleasant browsing experience for users across the world”
Alkimi is a decentralized programmatic ad buying exchange. It seeks to revolutionize the way advertisers publish ads and users interact with those ads. The overall aim of the company is to have fewer but better quality ads on the internet. Users will be rewarded for viewing these ads thereby proving a more pleasant web experience.
Lattice exchange is a decentralized exchange that connects multiple blockchains allowing users to transact across these different chains. It is built on the Hypergraph network. This network is a blockchain network used by the US DoD. It is more transparent, reduces risk, and is cost-efficient.“
